Masters in Leadership

Blog of the Master Programme Leadership

Young Leaders and Serial Entrepreneurs (Part 3 of 4)


In this third part of the interview conducted in berlin I asked asked Fabian Hansmann and Gabriel Yoran about success respectively performance indicators (KPI) they apply and their thoughts about internationalization of young businesses.

Backwards it is always quite easy to identify key performance parameters: 10 years ago it was definetely press coverage and distribution. Nevertheless these indicators are not necessarily valid for new businesses. Here fact based gut feelings are essential as well as the avoidance of costly risks („Fail quick – fail cheap“).

Good strategies – such as internationalization strategies – are mostly emerging, nevertheless good plans are required. But the plan is not what gets executed, the plan only helps to think about strategy in a specific way.

For Fabian and Gabriel probably stable values and ideals seem to be more important than the strategies, which will change over time anyway.

cont’d (-> Part 4 of 4)
Back to part 2


  1. This is an update by Fabian Hansmann:

    “Lot’s of things have happened in our portfolio and at FoundersLink
    during the last months.Deal United closed a financing round in the mid-seven digits with thecurrent VCs and Tengelmann (read more at Moregreat news can be found at Further, Deal Unitedwas selected as the official and exclusive partner for Facebookcredits in Europe.Our recruiting market place Talentory is growing as well. Just today arecent seven-digit financing round led by Paua ventures wascommunicated.  A first article on this transaction can be found at After just 18 months we were able to negotiate a trade sale withRatePAY! Otto Group – Europe’s leading mail order and eCommercecompany – acquired 100% of the stock. Read more at news at Steganos as well. My school friend and Steganosco-founder is back at Steganos as Head of Business Development. If youare interested in a cooperation drop me a line so I can make an intro.Steganos Online Banking has been an instant success for the firm withcustomers and with the press (e.g. PC Praxis).As you might know I am pro bono responsible for organizing the INSEADAlumni activities in the different regions of Germany. Besides that Iam helping to organize local events for he alumni here in Berlin.Recently we had a great event here in Berlin called the INSEAD StartUpTrek Berlin. Together with current students and  alumni we visitedsome of Berlin’s hottest start-ups including Groupon, SoundCloud andZalando and had some high calibre panels as well.Last but not least I would like to welcome Mareike Jahr who joined ourteam on Monday. She worked at iPotentials before and will help us inthe future in particular in finding the best founders for thecompanies we create!P.S.:  We will create a brand new company in the coming months. If youknow of potential founders for a B2B market place: please refer themto our website. Open positions include MD Sales and MD Product /Technology.”
    Good Luck!

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