Masters in Leadership

Blog of the Master Programme Leadership

Doing Business in China


Deniz Sakaoglu holds a degree from Karlshochschule International University‘s “International Business” program and a second Bachelor degree in European Business from Lincoln University in England. In 2008 the subject of his thesis at Karlshochschule was a consumer research about Doner Kebab in China. In his thesis at Karlshochschule Deniz had to solve a very tricky problem: How can you do consumer research on food, people do not know? After some tough discussions with his professor (me) he solved the question with bravado.

Sadly or luckily – this depends on the perspective – Deniz did not join our master program but decided to start his own business in China. After starting a Kebab production with several outlets in Lijang he and his partners now manage a venue with several restaurants in Beijing, the capital of China.

Here are the two parts of a video interview I had with Deniz in September 2012.

Part 1:

Part 2:

If you are in China, please visit Luga’s Bejing


  1. Pingback: Erfolg im Reich der Mitte | Karlshochschule International University

  2. “If you keep going, you can be sure that something new will come up”: Deniz, I 100% agree with your opinion! Since June 2012, I have been blogging about online marketing and start-ups in China. Whenever I visit Shanghai or Hong Kong on business trips, I am fascinated by the dynamism and creativity of young entrepreneurs. I dare say China is currently the most interesting country for starting a business. If asked which start-ups are currently the most interesting ones, names like ‘’, ‘Greennovate’ and ‘LiveItChina’ come to my mind:

  3. Inspiring quest there. What occurred after?
    Take care!

  4. You have made some decent points there. I
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